It moved and I had forgotten. I spent a silly amount of time looking for it again (under advanced).
This happened as I had too many update notes to read after updating from 0.92.1 to 0.96.5.
0.97 has many more such surprises in store apparently.
I haven’t really taken the time to read the home assistant road map. However I’m still pretty confident that even with the advanced menu hidden away that home assistant is just not ready for the masses.
There’s a lot of ground to cover between v0.96.5 to v1.0.